HOUSE OF FRASER - THE BLACKOUT

The House of Fraser Blackout was our way of putting excitement back into shopping. With a 5 day in-store event which saw secret sales, dining in the dark, in store DJs, a moet bowling alley and a whole lot more. 

The Blackout was a 360 campaign, with 4 TV ads directed by duo Vaughan and Anthea from Moxie Pictures.

 

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